Your Emails? Personalized. Your Workload? Cut in Half.
Write ONE email. Speak to every subscriber
(like you wrote it just for them)
Get instant access to Perfect Personalization™ and start using dynamic content to send fewer emails
… while making every subscriber feel like your #1.
Reg US$97 - Save $64 today!
Write ONE email. Speak to every subscriber
(like you wrote it just for them)
Get instant access to Perfect Personalization™ and start using dynamic content to send fewer emails
… while making every subscriber feel like your #1.
Reg US$97 - Save $64 today!
So, you've got an email to send.
One segment needs a call to action to buy your mini offer. Another segment already bought it… so instead of selling, you want to remind them to use it.
So what do you do?
→ Write multiple versions of the same email? (*cries into my coffee 😭)
→ Send one generic email and hope for the best? (*closes laptop in shame 🫣)
Or… write ONE email that adapts to every reader, automatically. (wait… whaaa?)
Yep. It’s a thing. And it’s easier than you think...
For non-buyers? A call to action to grab the offer.
For buyers? A friendly “you already own this!” reminder with a link to log in (plus a nudge to leave a testimonial if they loved it).
Because once you know how to use conditional content (a.k.a. liquid code) to personalize every email—without writing endless drafts or dealing with complex automations—you’ll never waste time writing separate emails again.
That’s the power of Perfect Personalization™
Fewer emails. More conversions.
Less “oh crap, did I just send a sales email to someone who already bought?” panic.
Nothing converts like a perfectly personalized email.
But if you’re still writing separate emails for every little segment? You’re wasting time, creating friction in your workflow, and overcomplicating your life (for no reason).
And if you’re sending the same email to everyone? You’re missing a huge opportunity to make your emails feel personal (and convert better 👀).
What if instead...
→ You could send ONE email that adapts to every reader,
→ AND your subscribers felt like you wrote it just for them (without making email harder than it needs to be)?
Boom. Welcome to your email ninja era.
This is the kind of email magic you’ll be pulling off in no time:
Personalized emails don’t have to mean tech headaches and code-induced rage.
Here’s what you’ll get to make it simple, strategic, and wildly effective:
Merge Fields & Code Basics
Learn how to add simple personal touches—like capitalizing a subscriber’s name, showing today’s date, or using fallback text when data is missing.
Conditional Liquid Code with Tags
Show different content based on subscriber data like tags, custom fields, engagement level, or location.
The Personalization Strategy Workbook
Map out exactly when and how to use dynamic content for maximum impact in your own emails.
Testing & Debugging Checklist
No need to guess. Follow this step-by-step list to make sure your personalized emails work perfectly before hitting send.
Tutorials & Code Library
A bank of tutorials and reusable code snippets so you can just copy → paste → done.
Send smart, streamlined emails that deliver the right message to the right person in the same email.
Get It Today for only $97 $33
Send smart, streamlined emails that deliver the right message to the right person in the same email.
Get It Today for only $97 $33
Meet your email nerd
Oh hey— I'm Cheryl Rerick.
As an email marketing strategist, automation engineer, and deliverability expert, I'm passionate as hell about teaching course creators, coaches, and online service providers how you can implement an automatic customer journey to find that breathing space you crave in your business so you can scale.
I made this training because I know firsthand how frustrating it is to wrestle with tech when all you want to do is send better emails. I also know that once you get personalization dialed in, your emails just hit different. More engagement. More replies. More conversions.
And I know you can do this—because I’ve personally saved thousands of laptops from flying out of windows by helping business owners just like you make sense of their email tech.
"But Cheryl... will this work for me?"
Great question. Let's talk tech.
This training is for you if your ESP supports Liquid code (a.k.a. conditional or dynamic content).
✅ You’ll get the most out of this training with these platforms:
ActiveCampaign · Keap · Kit (ConvertKit) · MailerLite · Drip
⚠️ These platforms have limited personalization available. You’ll be able to use part of the code training, but not the more advanced lessons. You'll benefit from the higher-level strategy.
HighLevel · Flodesk · Kartra · Kajabi
🚫 This training is NOT for e-commerce platforms.
If you’re not sure whether this will work for you, email [email protected] and check your ESP’s documentation on Liquid Syntax/Conditional Content.
Ready to personalize like a pro?
The Facepalm Guarantee
I want you to feel confident and excited jumping into this training, so I’m taking all the risk off your plate.
If you buy Perfect Personalization™ today and realize within 7 days that it’s not right for you—or your platform doesn’t support Liquid code—just shoot an email to [email protected] and we'll get you a refund, no questions asked.
So you’ve got nothing to lose… and ridiculously smarter emails to gain.
Your subscribers deserve personalization.
But right now? The backend of your ESP is probably a little... chaotic.
😭 Without Perfect Personalization™ :
✖️ You’re wasting time writing separate emails for every segment
✖️ You’re crossing your fingers that the wrong people don’t get the wrong message
✖️ You’re stuck juggling multiple broadcast drafts to try and pull this off
✖️ Your automations are a mess of split paths and overcomplicated workarounds
🥳 After Perfect Personalization™ :
✔️ You’re sending fewer emails—and they feel tailor-made for every subscriber
✔️ You’re getting more engagement and replies (because people feel like you get them)
✔️ Your automations are cleaner, smarter, and easier to manage.
✔️ You’re not wondering, "Did I just send a promo to someone who already bought?"
You’ll never look at email the same way again—in the best way possible.
FAQ: Let’s Clear Things Up
Yes! I break everything down step-by-step, and you don’t need to already know how to read code. Plus, you’ll get a code library to copy + paste, so you’re never starting from scratch.
The training is designed to be actionable, not a time-suck. You can go through it in an afternoon and start using what you’ve learned right away
Check the "Will This Work for Me?" section above.
Still unsure? Email me at [email protected] or DM me here.
This is designed for course creators, coaches, online service providers, and copywriters who sell digital products and services.
This is not a course for e-commerce businesses.
You’re covered by the No Facepalms Guarantee. If it’s not the right fit, just email us at [email protected] within 7 days of purchase and we’ll get you a refund.
Sure, you could keep wasting time writing separate emails for different readers
… or sending generic one-size-fits-all emails that don’t convert.
… or crossing your fingers that your automations don’t break every time you try to personalize something.
(*ahem) Or you could fix it today. Perfect Personalization™ is just $97 $33
For less than a week of overpriced lattes (or one sad Uber Eats order), you’ll go from
“I hope this works” to “hell yeah, that email nailed it.”
For less than a week of overpriced lattes (or one sad Uber Eats order), you’ll go from
“I hope this works” to “hell yeah, that email nailed it.”
If you run into any issues while ordering, please contact us at
[email protected]
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